“Start taking the politics of time seriously”

The Slow perspective encourages us to challenge our assumptions about media choices, to look beyond speed, and to imagine alternatives that enhance both sustainability and free will. Small changes in everyday practices can make a difference, when enough of us make them in unison.

Yet media use is more than a matter of personal choice. People will find it difficult to change their own media habits without advocating for changes in other people and institutions. Individual actions are necessary but insufficient to solve what is fundamentally a systemic problem.

Getting to a new level of civilization will require comprehensive social and cultural changes—particularly ones that give people more control over their own time and pace. Slow Media has great potential to transform the everyday lives if its advocates start taking the politics of time seriously.

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